India’s Foreign Ministry Enters The Snapchat Era, Launches Official Snapchat Account To Target Gen Z
India’s Ministry of External Affairs has launched its official Snapchat account, becoming one of the first Union ministries to join the Gen Z-dominated platform.MEA Spokesperson Randhir Jaiswal announced the move, inviting young users to follow for exclusive stories, real-time updates, and behind-the-scenes insights into India’s diplomatic work in India and abroad.The initiative follows PM Narendra Modi’s push for ministers to engage younger audiences through interactive short-form content on platforms like Instagram and Snapchat.
#snapchat #pmmodi #mea #india
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