The Financial News

The Financial News

BEHIND THE SCENES: FIFA World Cup beer partner Anheuser-Busch gets ready for game time


FOX Business correspondent Grady Trimble reports on Anheuser-Busch’s preparations for the FIFA World Cup as official beer partner and the surge in alcohol consumption in the host cities on ‘Mornings with Maria.’

00:00 Anheuser-Busch prepares for the World Cup
00:44 Massive increase in beer sales expected
01:13 Comparing the World Cup impact to the Super Bowl
01:41 Inside the canning and bottling process
02:14 A boost for the declining beer industry

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